An image refers to maximizing sales with Shopify and Amazon integration

Maximizing Sales with Shopify & Amazon integration

The new e-commerce era has made global entrepreneurship easier, where through two prominent platforms, Maximizing Sales with Shopify & Amazon integration became easier.

Shopify integration with Amazon has added a lot of benefits to e-commerce sellers and achieved a unique place among the various options for platforms, shipping, and inventory fulfillment.

Fortunately, you don't have to get confused about platform choices anymore!

If you seek successful online sales, you only need to run a Shopify store, and then you can integrate with Amazon to buy on such an efficient marketplace.

After that, welcome to the world's largest e-commerce platform, where you can increase customer growth and sales.

What are the benefits of Shopify Amazon integration?

We can consider Shopify Amazon integration as a connecting process of the Shopify store with the Amazon marketplace.

Somehow, this integration helps your online business expand and sell your products on Amazon while managing inventory, fulfillment, and sales on the Shopify store.

With the Shopify and Amazon e-commerce giants, you can get the best results for each platform.

So, whether you are an e-commerce startup or an experienced Shopify seller, you will get advantages from the combination of both powerful platforms.

Here are some benefits of Shopify & Amazon integrations:

Increasing sales:

Shopify-Amazon integration allows your business expansion and brand awareness to reach more target audiences worldwide.

Furthermore, Shopify and Amazon have vast customer bases and organic traffic, with more than 300 million active accounts worldwide, which results in increased sales and revenue.


Smooth e-commerce operations:

You can manage your business operations from a centralized management platform, which is Shopify, allowing you to track and enhance operational efficiency from a single dashboard.

Simultaneously, you will not need a manual update on multiple platforms through Shopify's Amazon integration, where you only sync your products, services, inventory, and orders between two giant platforms.

Branding consistency:

You will ensure consistent branding with Shopify Amazon integration by ensuring your product and design align with your brand goals.

Simultaneously, consistent branding enhances customer trust and loyalty by building a cohesive brand.

Multiple solutions:

One of the key advantages of Shopify Amazon integration is providing various solutions if one platform becomes unavailable for any reason.

In this case, your e-commerce operations will not rely on only one platform, which minimizes the risks of any disrupting action to your online business.

What are the requirements for Shopify Amazon integration?

There are various criteria you should follow to sell on Amazon with Shopify, including:


Create a Shopify store:

You will need an active Shopify store before integration with Amazon, so if you don't have one, sign up on Shopify before integration.

Amazon selling account:

Registration for an Amazon professional seller account is much needed as there are unavailable features on an Amazon personal account.

Similar currency choice:

Your currency on Shopify needs to be aligned with Amazon. For example, if you sell your products in euros on Shopify, Amazon must support Euros for payments.


Product information:

Be sure your product information, including product descriptions, titles, pricing, and images, aligns with Amazon guidelines.

Moreover, it is necessary to upload all product details and universal product codes and ensure that everything adheres to Amazon guidelines, including product listing, categorization, and pricing rules.

Products approval:

Notice if you sell products approved by Amazon, as some products will need Amazon approval.


You must set clear policies on delivery, shipping, refunds, security, customer data privacy, and services that fit Amazon guidelines.


How to achieve the Shopify Amazon integration?

After knowing all the benefits you will gain from Shopify Amazon integration, you must look at the setup process, listing, and everything related to integration.

Here are some necessary steps for Shopify Amazon integration:


Create a professional seller account on Amazon.

Having an active selling account on Amazon is the first step, so if you don't have one, go to Amazon services to start selling, choose the appropriate region, fill in details, including name, and email, and create your account.

You should ensure the following details when starting:

  • Business name.
  • Business address.
  • Phone number.
  • Valid bank account information.
  • Credit card details.
  • Taxpayer identification number, or EIN.

Checking of category approval.

Once you get your professional selling account ready, determine if your products need Amazon approval or not.


Integrate your Shopify account with the Amazon sales channel.

Once you have your Amazon account, log in to the Shopify store and add an Amazon sales channel to your Shopify e-commerce store.

Check Shopify, click on the + button in the sales channel section, go to Amazon through the Shopify section, and click on Learn More.

Then click on Add a channel, and select Connect to Amazon to add your Amazon sales channel to the Shopify store.

After following the rest of the steps, your integration will be complete as Shopify and Amazon data are transferred between the two platforms.

Keep your UPCs.

You should keep your UPCs when selling on Amazon and fill in the UPC or EAN barcode in the product ID section of the product listing page, otherwise, you will get an error message.

Countries, including the US and Canada, use UPCs. However, you won't require UPC if your company is under an Amazon registry.

Create product listing.

If you are a new seller on Amazon, you can use Shopify to create your product listing, while existing Amazon sellers can ignore this step.

So, select the Amazon sales channel and click on Amazon to create a listing.

After that, browse through the Shopify catalog. Select the product or service you want to list on Amazon.

Detect if the product is made by your brand or another brand that you resell.


Payments options.

Choosing the Shopify payment method includes your payment method and bank details to receive payments for the sold products.

Simultaneously, you must be aware of payment terms and conditions before committing to this method.

Multi-channel selling.

Shopify notices orders from Amazon even if they are not listed on the Shopify platform.

The orders placed from Amazon stores are marked as Amazon, and if you fulfill your orders using Shopify, you will find the details updated automatically; otherwise, they aren't updated on the platform.

Finally, Shopify and Amazon are dominant marketplaces worldwide that guarantee your business vast traffic.

So, it ends in increasing your customer's growth and sales while spreading in so many countries.

Visit be4startup to help you with Shopify Amazon integration and establishing effective marketing strategies and plans.

Don't hesitate to contact us to level up your e-commerce business with our digital marketing services.

Wherever your country, contact us. We can always be with you.

Back to blog

Leave a comment